Revenue Optimization Experts

Guerrilla Revenue Management for Independent Hotels

Smart, agile, fiercely hotel-first strategy. We don't wait for permission—we move fast and maximize your RevPAR.

0%average RevPAR increase

We call it Guerrilla Revenue Management

Smart, agile, fiercely hotel-first strategy. We don't wait for permission from corporate. We don't follow a playbook written for someone else's property. We move fast, think tactically, and optimize for your bottom line.

Because independent hotels deserve revenue management that's as nimble and bold as they are.

We're hospitality insiders who've lived the chaos of running a property. We know what it's like to juggle OTAs, direct bookings, group sales, and everything in between. That's why we built a revenue management approach that actually works for independent operators.

"Revenue management shouldn't feel like corporate bureaucracy. It should feel like having a special ops team in your corner."

Guerrilla

Fast

Tactical

Hotel-First

What We Do

Comprehensive revenue management services designed for independent hotels that refuse to settle for average performance.

Pricing & Sales Strategy

Dynamic pricing models that respond to market conditions in real-time. We optimize your rate strategy across all channels to maximize revenue per available room.

Rate optimization
Channel management
Demand forecasting

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Inventory Management

Strategic allocation of your room inventory across distribution channels. We ensure you're selling the right room to the right guest at the right time.

Allocation strategy
Overbooking optimization
Length-of-stay controls

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Reporting & Insights

Clear, actionable dashboards that tell the story of your revenue performance. No jargon, no fluff—just the metrics that matter for decision-making.

Custom dashboards
Performance tracking
Competitive benchmarking

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Competitive & Demand Analysis

Deep market intelligence that keeps you ahead of your comp set. We monitor market trends, competitor pricing, and demand patterns to inform strategy.

Market analysis
Comp set monitoring
Demand forecasting

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Revenue Training & Support

Empower your team with revenue management expertise. We provide hands-on training and ongoing support to build internal capabilities.

Team training
Best practices
Ongoing consultation

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Custom Solutions

Every property is unique. We design bespoke revenue strategies tailored to your specific market position, property type, and business goals.

Tailored approach
Flexible engagement
Scalable solutions

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Why Choose Us

We're not your typical revenue management consultants. Here's what makes us different.

Hotel-First Loyalty

We work for your property, not the brand. Your success is our only agenda. No conflicts of interest, no corporate red tape—just pure focus on maximizing your revenue.

100% aligned with your goals

Boutique Agility

Move fast without bureaucracy. We make decisions at the speed of your market, not the speed of a committee. When opportunities arise, we're ready to act immediately.

Real-time strategy adjustments

Embedded Partnership

Think of us as your revenue special ops team. We integrate seamlessly with your operations, becoming an extension of your staff with deep knowledge of your property.

Your team, amplified

"We don't just manage revenue. We become your strategic partner in outmaneuvering the competition and capturing every dollar of potential."

Proven Results

Real Hotels, Real Results

See how we've helped independent properties outmaneuver their competition and maximize revenue

Boutique Hotel

Portland, OR

Challenge

Independent 45-room property struggling with OTA dependency and inconsistent pricing strategy

Solution

Implemented dynamic pricing model, optimized channel mix, and developed direct booking incentives

+34%

RevPAR

+52%

Direct Bookings

+28%

ADR

"Bridgetown didn't just give us a strategy—they became part of our team. RevPAR is up 34% and we finally have control of our inventory."

Sarah Mitchell

General Manager

Historic Inn

Charleston, SC

Challenge

Seasonal demand fluctuations causing revenue volatility and staffing challenges

Solution

Created shoulder season strategies, implemented length-of-stay controls, and optimized group business mix

+41%

RevPAR

+23%

Occupancy

+38%

Profitability

"The guerrilla approach works. We're now profitable year-round instead of just during peak season."

James Thornton

Owner

Urban Select-Service

Austin, TX

Challenge

New market entry with aggressive comp set and limited brand recognition

Solution

Developed competitive positioning strategy, optimized rate parity, and created targeted promotional campaigns

+47%

RevPAR

+31%

Market Share

+18%

Review Score

"They helped us punch above our weight class. We're now outperforming hotels twice our size."

Maria Rodriguez

Revenue Manager

What Our Partners Say

Don't just take our word for it—hear from the hoteliers we work with

"Bridgetown RMS transformed our approach to revenue management. Their guerrilla tactics helped us increase RevPAR by 38% in just six months."

Jennifer Walsh

General Manager

The Riverside Inn • Bend, OR

"Finally, a revenue partner that understands independent hotels. No corporate red tape, just smart strategy and real results."

Michael Chen

Owner

Harbor View Hotel • Newport, RI

"They don't just consult—they embed themselves in your operation. It's like having a revenue director without the full-time cost."

Amanda Foster

Director of Operations

Mountain Lodge Resort • Asheville, NC

"The training and support we received was invaluable. Our entire team now thinks like revenue managers."

David Martinez

Revenue Manager

Urban Boutique Hotel • Denver, CO

"Bridgetown helped us navigate a complete repositioning. Their market insights and pricing strategies were spot-on."

Lisa Thompson

General Manager

Historic Downtown Hotel • Savannah, GA

"Best decision we made was partnering with Bridgetown. They're responsive, knowledgeable, and genuinely care about our success."

Robert Kim

Owner

Coastal Inn & Suites • Santa Barbara, CA

Meet Your Revenue Special Ops Team

Hospitality veterans who've been in the trenches and know what it takes to win

Vicki Gideon

President & Managing Director

15+ years in hospitality revenue management, former Director of Revenue for a 20-property independent hotel group. Built revenue strategies that consistently outperformed market benchmarks.

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